Time etc is a virtual assistant service established in 2007, designed to help entrepreneurs and business professionals reclaim their time by delegating energy-zapping administrative tasks to experienced, remote assistants. The service focuses on providing high-quality support that allows clients to focus on high-impact strategic work, business growth, and personal time. The company has supported over 22,000 entrepreneurs and facilitated millions of hours of task completion for clients ranging from solo founders to larger teams.

The service matches clients with a dedicated, US-based virtual assistant who is selected through a rigorous 10-stage process. This selection process was co-developed by Penni Pike, the former executive assistant to Sir Richard Branson. The assistants, who average 12 years of professional experience, act as an extension of the client's business. Clients can communicate and delegate via various channels including email, phone, text, Slack, Zoom, and the dedicated Time etc app.

Some of the key features are:

• Dedicated Assistance: Each client is matched with an experienced, dedicated virtual assistant to ensure consistency and trust.
• Rigorous Vetting: Assistants undergo a 10-stage selection process, with only a small percentage of applicants qualifying.
• Flexible Scaling: Subscription plans allow users to flex hours up or down based on monthly needs with no notice period.
• Professional Background: Assistants typically have extensive experience in roles at reputable companies and are proficient in modern office software.
• Comprehensive Support: Includes built-in confidentiality agreements and a lifetime satisfaction guarantee.
• Rollover Hours: Unused hours in a billing cycle roll over to the following month to ensure full value.
• Real-time Tracking: Clients have access to a dashboard providing transparent, second-by-second billing and progress reports.
• Team Sharing: Clients can share their dedicated assistant with team members at no extra cost.

To operate the service, clients book a consultation to discuss their specific needs and goals. Once a client is onboarded, they receive a dedicated assistant profile tailored to their requirements, allowing for an immediate start. Tasks are delegated through the user's preferred communication method, and work is managed via a dashboard that ensures accountability and visibility. The company also provides a wealth of resources, including guides, books, and courses to help new delegators maximize the effectiveness of their assistants.

Some common use cases include:

• Inbox Management: Offloading email sorting and responses to ensure the inbox stays organized and actionable.
• Scheduling and Calendar: Handling complex meeting coordination, appointment booking, and travel arrangements.
• Administrative Support: Managing invoices, expense claims, data entry, and routine back-office operations.
• Content Marketing: Outsourcing social media scheduling, article drafting, and website updates.
• Business Growth: Freeing up executive time to focus on strategic planning and revenue-generating activities.